Yahoo! | Stay Curious
Spec | Art Direction at BBDO
Yahoo has been there since the beginning of the internet, a time when going online felt intentional. Today, Gen Z mindlessly scrolls on social media and feels like it is draining their brain. They have the opportunity to break free from their routine and explore a side of the internet that is waiting to be discovered.
AD: Juliana LaPorta | CW: Maya Vasquez, Matt DiDomenico
In the spirit of curiosity, Yahoo is changing it’s most recognizable symbol into an invitation to question everything.
Some of the most curious people are the ones on the mic.
On the red carpet. On our favorite podcasts.
We teamed up with some of Gen Z’s favorite celebrities to ask those hard hitting questions on interviews at award shows and podcasts.
